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OpenLoop

White-label telehealth support and 50-state clinician staffing at enterprise scale

3.7/5MSVH Score · How we score
NationwideLast tested July 1, 2026

Our verdict

A powerful 50-state clinician-staffing and white-label telehealth engine — a strong, if enterprise-priced, option for telehealth-enabled med-spa groups, and a poor match for single-site spas hiring in-person aesthetic staff.

3.7/5
MSVH Score
Features & functionality
4.3
Ease of use & UX
3.8
Value & pricing transparency
3.0
Med-spa / aesthetics fit
3.4
Support & onboarding
4.1

About

OpenLoop, headquartered in Des Moines, provides the back-end machinery of virtual care: an NCQA-accredited provider network, licensing and credentialing, scheduling and payroll, malpractice coverage, and white-label technology that lets a brand deliver telehealth under its own name.

The company reports a network of 20,000+ state-licensed clinicians — NPs, PAs and physicians — spanning all 50 states, powering roughly 500k patient visits per month across 30+ specialties. It was built for telehealth startups and health brands rather than aesthetics, but for med-spa groups running GLP-1 weight-management programmes, multi-state virtual consults or scaled medical direction, its staffing engine maps surprisingly well.

Ideal customer

Multi-state or telehealth-enabled med-spa and wellness groups — especially those running GLP-1/weight-management, hormone or virtual-consult programmes — that need NPs, PAs or physicians (including medical direction) across many states without building their own provider network.

Our OpenLoop review

Why OpenLoop

OpenLoop is not a med-spa recruiter, and it does not pretend to be. It is the staffing and operations engine behind a large slice of US telehealth: a company-reported network of 20,000+ state-licensed clinicians — nurse practitioners, physician assistants and physicians — available across all 50 states, wrapped in an NCQA-accredited network with licensing, credentialing, scheduling, payroll and malpractice coverage handled in-house. The company reports powering around 500k patient visits per month across 30+ specialties for the digital-health brands it serves.

Why does that matter to a med spa? Because the fastest-growing corners of aesthetics and wellness — GLP-1 weight management, hormone optimisation, virtual consults and follow-ups, multi-state membership brands — are effectively telehealth businesses, and they run into exactly the problems OpenLoop was built to solve: finding licensed prescribers in every state you operate, keeping credentials current, and putting compliant medical direction over the top.

What stands out

The completeness of the stack is the differentiator. Most staffing firms hand you a candidate; OpenLoop hands you an employed, licensed, credentialed, insured clinician on a managed schedule, with payroll run and malpractice covered. Its Chief Medical Officer services are particularly relevant to MSO-model med-spa groups, where scaled, defensible medical direction across states is a chronic headache. Company-reported staffing turnarounds are concrete, if unaudited: about a week for lab ordering and approvals, three weeks for primary care or family medicine, five to seven weeks for specialty roles. Add-ons such as the white-label technology platform and payer coverage (600+ plans, per the company) mean a group can effectively rent an entire virtual-care operation under its own brand.

Watch-outs

The fit caveats are real. OpenLoop staffs telehealth clinicians; it does not place in-person injectors, laser nurses or front-of-house aestheticians, which is most of a traditional med spa's hiring. Pricing is enterprise-shaped and entirely quoted — there is no rate card, and engagements bundle staffing with operational services, so a single-location spa needing one part-time medical director will likely find the commercial model oversized. Turnaround for specialty coverage (5–7 weeks, company-reported) rules it out for urgent gaps. And while the company's scale claims are impressive, there are no verifiable third-party ratings aggregates for its B2B services, so due diligence should include client references from healthcare businesses of your size and shape.

Who it's for

Think of OpenLoop as an opportunistic infrastructure play rather than a med-spa staffing agency. A multi-state med-spa or wellness group adding telehealth-delivered weight management, a membership brand that needs prescribers licensed in twenty states, or an MSO seeking scaled medical direction will find a purpose-built partner that generalist recruiters cannot match. A single-site spa hiring nurses for the treatment room should look elsewhere. Scored honestly for this category: excellent platform capability, credible support model, mediocre pricing transparency, and a med-spa fit that is situational — strong for telehealth-enabled groups, marginal for everyone else.

By Med Spa Vendor Hub Editorial Team. Last reviewed July 1, 2026. Independent editorial review — how we score.

Key features

  • Company-reported 20,000+ licensed clinicians (NPs, PAs, physicians) across all 50 states
  • Full-stack staffing: recruiting, licensing, credentialing, payroll, malpractice
  • CMO / medical-direction services at scale
  • White-label telehealth delivery under your brand
  • Company-reported ~500k patient visits per month across 30+ specialties
  • 24/7 nights-and-weekends clinician coverage

Services offered

Provider staffing from a 50-state clinician networkWhite-label telehealth platform & supportLicensing & credentialingChief Medical Officer / medical-direction servicesClinician scheduling & payrollMalpractice coverage24/7 nights & weekends coveragePayer coverage & revenue cycle management (add-on)

Strengths & limitations

Strengths

  • True 50-state clinician coverage with licensing and credentialing handled in-house
  • Medical-direction (CMO) services solve a real compliance pain point for MSO-model med-spa groups
  • Full employment stack — payroll, malpractice, scheduling — not just candidate sourcing
  • Operating scale (company-reported 3M+ patients annually) suggests mature processes

Potential limitations

  • Built for telehealth brands, not aesthetics — no in-person injector or laser-nurse staffing
  • Enterprise-only, quoted pricing with no published rates; small single-site spas are unlikely to fit the model
  • Specialty staffing turnaround of 5–7 weeks (company-reported) is not a quick-fill solution

Integrations

NCQA-accredited provider network600+ insurance plans incl. Medicare & Medicaid (company-reported)White-label telehealth technology platformEHR management & scheduling stack

Sources

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