Premium booking & client experience for design-led med spas
A premium, beautifully designed booking and client-experience platform — ideal for design-led med spas that value the front-of-house journey, less so for clinics that need a deep built-in EMR.
Boulevard is a client-experience and operations platform for appointment-based businesses, with a strong following among modern med spas and salons.
It pairs precise scheduling with integrated payments, memberships, two-way messaging and marketing, all wrapped in one of the most refined interfaces in the category. Its clinical/EMR capabilities are intentionally light, so documentation-heavy clinics often run it alongside a dedicated charting tool.
Ideal customer
Design-led single- and multi-location med spas that want a premium client experience and strong front-of-house operations — and that don't need a deep clinical EMR (or will pair Boulevard with dedicated charting).
Boulevard built its reputation on one thing: a booking and front-of-house experience that feels as premium as the treatments med spas sell. For owners who care how the brand feels from the first online booking through checkout, it's one of the most polished platforms on the market.
It's best understood as a client-experience and operations platform rather than a clinical system. Scheduling, point of sale, memberships, packages, two-way texting and marketing are all strong and tightly integrated. What you won't find is a deep aesthetic EMR — charting and documentation are intentionally light, so clinics with complex injectable or device protocols often pair Boulevard with a dedicated charting tool.
Choose Boulevard if a premium, low-friction client experience and smooth front-of-house operations are your priority, and your clinical documentation needs are light or already handled elsewhere. Larger multi-location groups should pressure-test the reporting against their own KPIs during a demo.
By Med Spa Vendor Hub Editorial Team. Last reviewed June 20, 2026. Independent editorial review — how we score.
Tiered plans (Essentials / Premier / Prestige) plus med-spa Aesthetics bundles, priced per location and billed monthly or annually. Some messaging/marketing features are paid add-ons.
Essentials
$176/mo
per location
Core booking, calendar, POS and client management.
Premier
$293/mo
per location
Adds advanced marketing, messaging and reporting.
Prestige
$410/mo
per location
Full suite with priority support and advanced automation.
Aesthetics bundle
$421–$468/mo
per location
Med-spa bundle layering aesthetics tooling on the platform (annual vs monthly).
Pricing is researched from public sources and verified periodically; confirm current rates with the vendor.
Independent ratings from third-party review platforms, cited with sources. These are not our score.
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